A while ago I constructed a landing page for Minneapolis Snow and Ice Removal. The landing page features highly optimized, keyword dense text content, and the google recommended Heading1/Paragraph/Heading2/paragraph/etc document structure, but that is only part of the story.
Although the page looks similar to the design of the Timber Creek Landscape Minneapolis site, the HTML and CSS for the landing page has been changed to allow for the actual text content to appear much earlier in the document source. From what I understand the sooner the search bots get to the actual subject matter of the page the better, so we did some CSS stunts to place the first paragraph of text content sooner on the page than the header. Sounds easy. It is easy if the pages have a fixed height for the content area. Later, on a different site we learned that it is more difficult to apply this method when the content area is dynamic, but we pulled it off.
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